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Firestone is now Elevate

Firestone is now Elevate

As many of you know, Tokyo-based Bridgestone Corporation Firestone Building Products was recently purchased by Swiss materials giant Holcim. Firestone has announced that with their new parent company comes a new name and brand identity – Elevate. As one of the largest suppliers of commercial roofing products, they are well-positioned to provide even more innovative solutions to help their customers succeed. The new name is also a reflection of their commitment to providing quality products that help ensure the successful and efficient completion of projects.

“Over the past 40 years, Firestone has built a reputation as a leader and innovator in the commercial roofing sector. And now we are making it official; we are uniting Firestone Building Products’ iconic legacy with Holcim’s future focus on accelerating green growth,”

– Jamie Gentoso, global head of Solutions & Products for Holcim.

 

What does this mean?

The name change from Firestone Building Products to Elevate represents a new chapter for the company. As one of the largest suppliers of commercial roofing products, they are well-positioned to provide even more innovative solutions to help their customers succeed. The new name is also a reflection of their commitment to safety, which has always been a top priority. What does this mean for us? Elevate’s focus on safety and innovation will continue to be beneficial for us as we move forward with them as our material supplier. Their dedication to providing quality products will help ensure that our projects are completed successfully and efficiently. We are looking forward to continuing our partnership with them and seeing all the great things they accomplish in the future.

How does this affect Building Owner?

Building owners or property managers can rest assured knowing that the same people, products, and standards will remain the same despite the name change – Firestone Warranties will still be honored by Elevate going forward. Building owners and property managers can expect the same high level of quality from Elevate as they did from Firestone Building Products. Elevate is committed to providing quality products that help ensure the successful and efficient completion of projects. This commitment to quality will benefit building owners by ensuring that their projects are completed successfully and efficiently. In addition, the company’s focus on design and innovation will continue to be beneficial for building owners.

What does this mean for us?

Elevate’s focus on safety and innovation will continue to be beneficial for us as we move forward with them as a material supplier. Their dedication to providing quality products will help ensure that our projects are completed successfully and efficiently with the highest standard. As one of the largest contractors that partners with Elevate (formerly known as Firestone Building Products), we are looking forward to continuing our partnership with them and seeing all the great things they accomplish in the future. Firestone has always been a company focused on quality, and this name change is a reflection of that commitment.

What comes next?

Throughout the year you can expect to find various changes in regards to warranties, how to report a roof leak and many other questions that come with this change. We promise to keep you informed of everything needed to take care of your roofing investment. Stay tuned with RAMCON to learn about any changes in the roofing industry.

Whether you own or manage a commercial building, we understand the maintenance it requires for a long, secure life. If you are in need of a flat roof repair or a full-service roof replacement for your business or property, count on the team at RAMCON. We’re here to answer any questions or concerns you may have about your property’s structural integrity.

As a trusted leader in commercial roofing, we are proud to serve contractors, property managers, and business owners across Florida in need of roof repair or replacement.